Colour Measurement Expansion in Asia

Lovibond Tintometer (UK), innovators in colour measurement, has expanded its activities in Asia by opening a dedicated office to service the region. The new facilities, situated in the China Life Tower in Beijing, will provide invaluable support in driving the Lovibond® business and marketing activities in the region.

Ms Sunny Yuan has also joined the company to continue and develop the close working relationships with the current Lovibond® Reseller infrastructure. Having local representation ensures the Lovibond® team has direct access to trained personnel in their own time zone and local language - an invaluable service especially when one considers the extensive training and knowledge the Lovibond® employees have in colour measurement.

“Sunny will play an important role in supporting our local team,” explained Marke Reid, Sales and Marketing Director. “The decision to have our own regional presence enforces the company’s commitment to this region and the importance we place on activities there.”

Sunny Yuan graduated from Beijing Jiaotong University with a Major in Chemistry and specific interest in instrumental analysis and testing. Prior to joining Lovibond®, Yuan spent many years as Technical and Service Manager within the colour industry where she organized technical trainings and focused on colour testing methods and product service for the Chinese market.